Cold email A/B significance calculator

Compare two reply or meeting rates with confidence intervals and a two-sided z-test.

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Your result

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A low p-value does not prove causation or practical value.

How to use this tool

  1. Compute observed rates and Wilson 95% confidence intervals.
  2. Use a pooled two-proportion z-test for the difference.

What the result tells you

  • A low p-value does not prove causation or practical value.
  • Independent random assignment and a fixed analysis plan matter; opens are noisy.

Useful next steps

Free Cold email A/B significance calculator | Terlido